
In our first of what will hopefully be many interviews with Randy, we discussed the new Hellraiser line of figures, and what the future holds for the line that fans demanded.
In coming to NECA
from McFarlane, was there any difficulty in convincing them that a Hellraiser
line would sell?
Not really, early on after coming on board at NECA I sat down with NECA
President Joel Weinshanker and shared with him a wish list that I had of
licenses I would love to work on. Hellraiser was at the top of that list and I
know how bad the fans have wanted Hellraiser figures and merchandise. Joel
listened to what I had to say and discussed the Hellraiser license with several
major retailers and recognized the demand for this property.
How difficult was it to get the Hellraiser master
license.
It was a little tricky. Several other companies have tried to obtain Hellraiser
licenses in the past but there were many obstacles in the way. I was familiar
with the history of the license and had some idea of what it might take. NECA
President Joel Weinshanker negotiated the deal and here we are.
How did you guys go about choosing who would be the
first 6
We did a lot of brainstorming on that. From the beginning we saw Hellraiser as
license worthy of a few different series due to all the various Cenobites. Based
on that premise we did not want to launch with the original core 4 of Pinhead,
Chatterer, Butterball, and Female. It did not make sense to start with the 4
most popular in your first series. I mean where do you go from there?
Since we knew it would be a 6 figure assortment and there are 6 films it made
sense to launch Series I with 1 character from each film. Pinhead was a
no-brainer and I think it is safe to say that Chatterer is second in popularity
so we wanted to get him in there as well. In choosing CD, Chatter Beast, Wire
Twin, and Stitch we just looked at what we wanted to do with Series II and III
and plotted from there.
We also want to have one character in each series that is visually different
then the average Cenobite so in Series I you have Chatter Beast - more dog than
man and not wearing the traditional black leather of the Cenobites. We plan to
continue this trend in each series.
Where did the Idea for the Puzzle Box/Stands come
from
That came kind of late in the game but we knew we wanted to do something extra
for those who buy all 6 figures. Initially the control drawings Ed Repka did had
each figure with a square base featuring the graphics from the Lament
Configuration. One day Ed, Joel, and I were all brainstorming and decided since
there are 6 sides to the box and 6 figures let's make the bases all lock
together. It's a great bonus for those who buy all 6 figures so you can assemble
your own plastic version of the Lament Configuration.
Do you have a similar incentive planned for series
2?
We sure do and it is even better.
The line is varied when it comes to Accessories and
Articulation. What was the thought process that went with deciding how much of
each to do with each figure?
Really it depended on the character. For the most part all of the Cenobites are
very stiff characters. None of them are your typical action hero/villain types.
In deciding articulation points we looked at what made sense with the character
and what would not hurt the look of the sculptures.
You guys got to meet with Doug Bradley, and he has
praised your work in his everyday interviews, tell us a little about Doug and
what it was like to confront him with the figure.
It was an amazing experience. First of all Doug is a great guy who has been
incredibly supportive of what we are doing. We can't thank him enough for that.
Kyle Windrix (who sculpted Pinhead) and I met with Doug Bradley in Florida this
past January to look over the 2-UP prototype of Pinhead. Just seeing Doug's face
and watching his reaction was such a wonderful experience. Doug was so grateful
that we took such great pains to get everything correct and authentic to his
likeness and his costume.
For this moment was totally surreal. I mean I have always been a fan of the
Horror/Slasher genre and I can remember watching Hellraiser back in 1987-1988
when I just started High School. I was blown away and I never thought that I
would be in any way responsible for creating toys of Hellraiser someday. It's
pretty cool!
I put the figures alongside my Movie Maniacs and
Tortured souls, and they match up perfectly with both. The figures also share
the same quality as your McFarlane work did. Was it hard to duplicate that level
of quality?
It is always difficult to get everything you want out of mass production that
you put into the prototypes. Fortunately due to my previous experience working
at McFarlane Toys I knew of different resources and factories that were capable
of handling our projects. We were also aware of the problems that other
companies have encountered with breakage and such. We wanted to make sure our
figures were strong and solid.
I know the biggest concern was the fact that people
wondered how they would measure up to the McFarlane figures, did that put any
uncomfortable pressure on you guys.
There was pressure but we felt confident from the start that we could do it. The
only thing that was a major concern was the engineering of Pinhead's head and
how we could duplicate all of those little pins in production. That took a lot
of thought and a lot of time but once we had that all worked out we felt very
confident that we would have no problem measuring up to all of the leading
competition.
Another nice touch is the Bios on the back of the
Card, it really helps to identify with characters fans may be thinking about
whether to buy or not. Who wrote them?
Gary Tunnicliffe, the man behind the Cenobites. Gary handles the make-up,
special effects, and creature design for the Hellraiser films. I contacted Gary
early on to help with reference materials to make sure we got every detail
right. When we started to design the packages we thought it would be cool to
provide some back story especially for a few of the lesser known Cenobites. Gary
was happy to help us with that and I think the results are great!
Just because it's a subject of much talk among fans
right now, just who is that head that comes with Chatter Beast modeled after?
Laughter, for now we will leave that as a NECA secret. Someday we will let the
cat out of the bag.
Was it hard to gather reference materials for
creating the line?
If we had to rely solely on the films it would be very hard due to the
atmospheric lighting and the fact that you do not see a lot of the Cenobites
from the back or from the waist down, etc. Thanks to our relationship with Gary
Tunnicliffe we can get just about anything we need reference wise.
The line has just been released, and you are already
getting great news as far as how it's selling. Tell us a little about that and
if there is going to be any difficulty finding the figures?
We are getting a great response. We have only just begun to get some initial
sales reports and the retailers are thrilled. Hellraiser is selling strong both
in the US and abroad. The figures have been out for just about a week now and we
are getting major re-orders already.
We are doing whatever we can to insure that everyone will be able to find the
figures they are looking for. That is why we packed our figures 14 per case
instead of 12. It's obvious that everyone, even the casual fan, will want
Pinhead so we needed more of him. We wanted to pack 2 of everyone and 4
Pinheads. It is a very fair mix so there is 2 complete sets in each case plus 2
extra Pinheads. The reports we are getting from retailers and fans is very
positive to our case mix.
You also have the 18 inch Pinhead and Exclusive Wire
Twins set exclusive to Spencer Gifts. Where else should fans go to find all the
new Hellraiser stuff?
The 18" Pinhead is exclusive to Spencer's in the US only. 18" Pinhead is
available at all Specialty Shops that order him outside the US. The Wire Twins
set is exclusive to Marz Distribution in the US. Our Hellraiser merchandise is
available at Spencer's, Suncoast, Hot Topic, Game Stop, and your local comic
book and specialty shop. Also many online e-tailers are carrying Hellraiser as
well.
Just because it was never mentioned before in their
previous work, I want to take a moment to spotlight Shawn, Sam and Kyle, who did
a fantastic job sculpting the line. I also thought it was great to see Credits
on the back of the card for everyone. Anything you want to mention about the
crew?
I love our crew. We all come from similar backgrounds and share many of the same
interests. Some of us even worked together in the past so it is great to be
working together again. Kyle "Tankman" Windrix is our Lead Sculptor and does
amazing work as you can see. Kyle was responsible for 4 of the 6 Hellraiser
figures in Series I. Shawn did a great job on the Chatter Beast and
Sam handled
both Wire Twins and the Torso. NECA Art Director Ed Repka and I oversee the
progress of the entire series from concept to control art to the final packaged
product. Ed also handles all the Paintmasters and does an unbelievable job.
Seriously he is one of the best there is.
You guys aren't just stopping with Series 1 either,
what can we look for in the coming months from Hellraiser?
Aside from developing Hellraiser Series II we have some other collectable
items coming soon like a lunchbox, shooter set, and T-shirts. We are finalizing
plans to launch a Hellraiser Collector's Club and offer exclusive items to the
loyal fanbase. In the Fall we plan to release the prop replica of the Lament
Configuration Box made from an original film prop provided by Gary Tunnicliffe
along with a limited edition 2-Up Cold Cast Statue of Chatterer. Chatterer will
be limited to 1000 pieces and will come with a numbered certificate signed by
Kyle Windrix and Nicholas Vince, the actor who portrayed Chatterer.
And finally we have our Hellraiser website that is just launching
www.hellraiserthemovie.com which will feature some behind the scenes looks at
the development of Series I and maybe some clues as to what Series II will hold.
There is a lot more to come from NECA and Reel Toys so keep watching!